Gleem: a brand of toothpaste made by the Procter & Gamble company. The antiseptic ingredient in the product is thymol. Euthymol: a brand of antiseptic, fluoride-free toothpaste distributed by Johnson & Johnson that is characterised by its bright pink colour and medicinal taste. GABA International AG was acquired by Colgate-Palmolive in December 2003. Elmex: sold since 1962, was manufactured by GABA International AG, a Swiss manufacturer of branded oral care products. It is still available today in independent drug stores and certain drug store chains. Lyon's Tooth Powder: a brand of powdered dentifrice mainly popular during the mid twentieth century. Doramad Radioactive Toothpaste: produced from 1940 to 1945 in Germany by Auergesellschaft of Berlin, it contained small amounts of thorium, although later analysis showed its radioactivity levels to be very low. Darlie: first manufactured in Shanghai in 1933 and later based in Hong Kong and Taiwan, Hawley & Hazel was acquired in 1985 by the United States corporation Colgate-Palmolive, although the product is not marketed by Colgate-Palmolive. It is now one of the top selling toothpaste brands in India. Dant Kanti: introduced in India by Patanjali Ayurved. Dabur: first introduced in India by Dr. At first it used stannous fluoride, marketed as "Fluoristan" (this was also the original brand name it was sold under-it was later changed from "Fluoristan" to "Crest with Fluoristan"). Colgate: marketed by Colgate-Palmolive, it is the first toothpaste in a collapsible tube, introduced in 1896, after having been sold in glass jars since 1873. Close-Up: marketed by Unilever, it was launched in 1967 and was the first gel toothpaste in the world. Cedel: Australian brand owned by Heritage Brands. BlueM: a leading oral health brand based in The Netherlands. Binaca: an oral hygiene brand that is marketed in India and owned by Dabur. Babool: launched in by Balsara Hygiene in 1987, Babool is made from the bark of the Babool tree, which has traditionally been used to clean teeth in India. Aquafresh: available since 1973, it is manufactured by consumer healthcare product maker GlaxoSmithKline. Aim was introduced in 1973 by Unilever, and the brand was purchased by Church and Dwight in 2003. 
Aim: a brand of toothpaste from Church and Dwight.This list includes notable brands of toothpaste, both historic and contemporary.
A 1949 Chlorodont advertisement, published in Germany's Voice (a New York publication)
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